Irene van Nes,Paul Hughes: Dynamic Identities: How to Create a Living Brand

Dynamic Identities: How to Create a Living Brand


Description

The visual book looks into design systems for brand identities that produces identities that are alive, meaning that they can change, generate new versions based on external data. The books offers a systematic process of creating brand identities that are alive and gives the reader a wealth of examples of international identities that were built on the discussed systems.

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Author: Irene van Nes,Paul Hughes
Number of Pages: 224 pages
Published Date: 17 Dec 2013
Publisher: BIS Publishers B.V.
Publication Country: Amsterdam, Netherlands
Language: English
ISBN: 9789063693398
Download Link: Click Here
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